vlevle
Vlevle_Room_logo-animation.gif

Room

Room was a 'pop-up' shop concept that acted as a 'sister project' for the clothing brand Pool.

Vlevle_room_logo-animation.gif

Information

Client
Room

Sector
Fashion

Project type
Visual Identity proposal

Creative team
Gaëlle de Laveleye
Matthieu Regout


Methodology

Room was a 'pop-up' shop concept that acted as a 'sister project' for the clothing brand Pool.

The idea behind Room was to gather and showcase a a select group of independent creative brands and Labels from the fashion and design industry.

For this project we created a flexible wordmark, showing infinite variations of typographic arrangements. The letter 'o' act as a central point from which each combination could stand for every actor/brand/retailer that participates to the pop-up shop.


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Vlevle-ROOM_Business_cards.png
 
 
vlevle-ROOM_labels.png
 
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vlevle-ROOM_paper_bags.png
 
 
vlevle-ROOM_totebags.png
 
room_impl-thsirt-ensemble.png
 
 
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vlevle-room_Devanture-Magasin.png